Why Greenberg is the right man for the job

WHAT YOU NEED TO KNOW ABOUT TODD GREENBERG’S APPOINTMENT AS NRL CHIEF EXECUTIVE OFFICER

WHAT HAS HAPPENED?

Todd Greenberg has been announced as the NRL’s new chief executive, ending a five-month search since Dave Smith stepped down last October.

WHO IS HE?

The NRL’s current head of football, Greenberg has been involved in the NRL since 1998 when he became operations manager at Canterbury. After a seven-year stint as general manager at ANZ Stadium, he returned to the Bulldogs as CEO in 2008, before becoming Dave Smith’s right-hand man at the NRL in 2013.

WHAT’S HE DONE AS NRL HEAD OF FOOTBALL?

While changes to the concussion laws dominated his immediate appointment, his introduction of the NRL’s bunker review this season has largely been lauded as his biggest success.

WHY IS HE DEEMED THE RIGHT MAN?

Greenberg beat out a list of around 30 candidates, largely for his wealth of knowledge and passion for the game. While Smith couldn’t name the Australian captain in his first press conference, Greenberg also mentioned Jillaroos captain Stephanie Hancock during his induction.

DOES HE BRING ANY BAGGAGE?

In an era of drama for the Bulldogs, Greenberg’s only real blemish came in his handling of allegations of domestic violence against then Bulldogs fullback Ben Barba. While he was cleared of any wrongdoing by the integrity unit, the largely in-house treatment of the troubled Barba left a sour taste for some.

WHAT ARE HIS BIGGEST TASKS AHEAD?

The most immediate issue facing the NRL is the investigation into Parramatta’s alleged salary cap breach, however he’ll also be forced to deal with the question of expansion and sustainability of club finances in coming years.

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